Jandri van Zyl, the visionary behind amazing brands such as The Velvet Cake Co and Cake Canteen, shares the importance of consistency and remaining motivated whilst facing the challenges of starting one’s business.
In 2012 Jandri, launched her online business The Velvet Cake Co which she recalls presented unique challenges in the beginning from ensuring that the product reached its target audience to always making sure their cakes remained consistent in its excellent quality. Despite challenges Jandri persevered through continuous motivation and hard work that was driven by creativity and passion.
Motivation as a woman in the industry:
Jandri recalls that her inspiration and motivation to become a baker was sparked through beautiful childhood memories and special celebrations that helped her to shape her love for baking. When starting her business, she strived to create a brand that not only broke barriers within the industry but also provided a steppingstone of motivation to those who hoped to make their dreams a reality.
Through providing customers with a product that is made with premium ingredients both The Velvet Cake Co and Cake Canteen offer exceptional cakes that are innovative and artistic. Her businesses continue to strive as platforms that encourage the value of quality, customer service and building strong trust.
Impact of starting a business:
Through starting a business in the baking industry Jandri found that it was important to see and cherish your growth and small wins as they helped her to remember her passion and vision for the initial purpose of her journey. Creating a brand has taught her to always leave room for adaptability and to remember that resilience is vital, this helps one to remain dedicated to hard-work and it also helps with building strong- connections.
Vision for Cake Canteen:
Cake canteen is a beautiful bakery launched to create a space where people could enjoy exquisite cakes and confections. The bakery provides not only a delightful experience for every customer but allows them to enjoy a diverse culinary experience.
Jandri hopes that when people enter the doors of the Cake Canteen, they see a place dedicated to inspiring bakers whilst creating a community that encourages those who dream of one day owning a bakery to make it happen. The bakery also strives to become a cherished destination that brings together all cake and coffee lovers.
Exciting launches for the future:
Soon the business will launch nationwide shipping where all products will be available for purchasing. Alongside this a Cake Cart will also be created providing a marketplace for all things uniquely sweet.
Furthermore, the brand will remain dedicated to enhancing their online customer platforms ensuring that the online shopping experience remains both innovative and easy for all their amazing customers.
Follow the Velvet Cake Co and Cake Canteen on the following platforms:
The Velvet Cake Co
Instagram: https://www.instagram.com/thevelvetcakeco/#
Website:https://thevelvetcakeco.com/
Cake Canteen:
Instagram: https://www.instagram.com/cake.canteen/#
ALSO SEE: Inspiring women of the month: Andriette de la Harpe on turning your passion into a business
Inspiring women of the month: Andriette de la Harpe on turning your passion into a business
Feature image: Supplied
