• While R40 for an energy drink may seem quite exorbitant to some, PRIME drinkers may soon have to pay tenfold this amount as the product hit Checkers’ shelves on the 1st of May. This comes as Checkers and PRIME have used an established marketing trick called price anchoring to convince people that buying the drink at R39.99 is good value for money. The strategy involves prominently setting an initial product price to tell people what it is worth to capitalise on their inherent tendency to rely on an initial piece of information to guide their future decisions. In PRIME’s case,…

    Are you sick of feeling like a human sugar cube? It’s time to cut down on your sugar intake and take back control of your health. Don’t worry, you don’t have to sacrifice your sweet tooth to get there. We’ve got some tasty alternatives for you to incorporate. Say “see ya later” to those sugar crashes once and for all. Buckle up, sugar buns, we’re going in: Swap out the sugary drinks, sweetie The simplest way to cut down on sugar is to swap out sugary drinks for water or unsweetened tea. Sugary drinks like soda and energy drinks are…

    Indulgently milky, 85% dark and smooth, oozing from a fondant, drizzled with nuts and other goodies or steaming from a mug. Chocolate is addictive in any of its delicious forms. The ancient Mesoamericans were definitely onto something when they used it for medicine and offerings for the gods. More readily accessible today, the sacredness and healing properties remain the same. Consider Cape Town the Willy Wonker of SA with all it has to offer chocoholics and sweet tooths alike. De Villiers chocolate tasting One of the first of its kind in Africa, the De Villiers brand of chocolate pride itself…

    Cape Town is a city that’s become synonymous with stunning landscapes and rich culture, but what many visitors may not know is that the city is also home to a thriving craft beer scene. From hoppy IPAs to smooth stouts, Cape Town’s breweries offer a wide range of unique, locally brewed beers that are sure to tantalise the taste buds of even the most discerning beer enthusiasts. Here are the best breweries, beer tastings and local festivals in the Mother City: The City’s craft beer scene The craft beer scene in Cape Town has exploded in recent years, with a…

    Sushi for two under R300? Yes please! If you’re looking for a delicious (and affordable) date night idea, or just a fun evening to catch up with a friend, these sushi platter deals for sharing are a must-try. A 24-piece sushi platter for 2 in Morningside Save 30% on this 24-piece sushi platter for two at Jack’s Grill Co in Morningside. Jack’s Grill Co is a trendy new restaurant located in the listed heritage villa Atherton for a serene dining experience. Expect a unique and diverse menu enjoyed in a private garden setting surrounded by bubbling water features and…